Privacy policy.
How Amafi Advisory handles personal information when you interact with our website, contact us, or engage with our workflows.
Effective 2026-04-11 · Updated 2026-04-23
Amafi Limited and its affiliated group entities ("Amafi Advisory," "we," "us," or "our") operate an advisory practice alongside related software, workflow, and intelligence systems. This policy applies to information collected through our website and related engagements.
01What this policy covers
This policy applies to information processed through the amafiadvisory.com website, contact and enquiry forms, client engagement and communications, and related workflows operated by Amafi Advisory.
02Information we collect
- Identity and contact details such as name, email, phone, firm, and role.
- Enquiry details including the nature of the engagement, sector interest, or partnership context.
- Communications and correspondence exchanged with our team.
- Technical information such as browser type, device, IP address, and website interaction data.
03How we use information
- Responding to enquiries and evaluating engagement or partnership requests.
- Operating, securing, and improving our website, workflows, and internal systems.
- Managing client, counterparty, and service-provider relationships.
- Preventing misuse and monitoring performance.
- Complying with legal obligations and enforcing our rights.
04AI and workflow systems
Amafi Advisory uses internal software, automation, and AI-assisted systems as part of its operating model. We may use third-party technology providers to power parts of our workflow and communication stack.
We apply appropriate technical and contractual measures — limiting access, restricting unnecessary sharing, and selecting service providers that meet commercial confidentiality and security requirements.
05Disclosure
We may disclose information to affiliated group entities, infrastructure providers, analytics providers, professional advisers, and other service providers where reasonably necessary for the purposes described above.
We may also disclose information where required by law, regulation, court order, or valid governmental request.
06International processing
Amafi operates across multiple jurisdictions. Information may be processed by group entities or service providers in Hong Kong, Australia, or other locations where our infrastructure operates.
07Security and retention
We use administrative, technical, and organisational safeguards designed to protect information against unauthorised access, disclosure, alteration, or destruction.
We retain personal information only for as long as reasonably necessary for the relevant purpose, to maintain business records, or to satisfy legal and compliance obligations.
08Your rights
Subject to applicable law, you may request access to, correction of, or deletion of your personal information, or ask questions about how it is handled. To do so, contact us at contact@amafiadvisory.com.
09Changes
We may update this policy from time to time. If we make material changes, we will update the effective date on this page and publish the revised version here.