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For Business Owners

Sell Your Business with Confidence

Investment bank quality. Completely confidential. Your business is never listed publicly — we approach buyers privately, with your approval. Fees up to 50% lower than traditional advisory.

PE firms, corporate acquirers, and strategic buyers across Asia Pacific — identified and matched to your business by AI.

$30B+
Transaction Experience
Up to 50%
Lower Fees
0
Retainers or Monthly Fees
9
APAC Markets

The Amafi Advantage

Selling your business is likely the largest financial decision you'll ever make. The right advisory team is the difference between leaving value on the table and capturing the full worth of what you've built.

Broader Buyer Reach

AI systematically identifies PE firms, corporate acquirers, and strategic buyers across APAC who are actively looking for businesses like yours. Broader reach means more competitive tension and higher valuations.

Investment Bank Quality, Accessible Fees

The same structured, competitive process that $100M companies get — at fees up to 50% lower. AI handles in days what traditional firms take weeks to do. You get the quality without the price tag.

No Retainers, No Hidden Costs

Success fee only — you pay nothing until your deal closes. No monthly retainers, no upfront charges, no expenses marked up by us. Simple and transparent.

Senior Dealmakers

Every engagement is led by senior M&A professionals with decades of experience at leading banks and advisory firms. No junior analysts — experienced dealmakers from start to close.

Completely Confidential

Your business is never listed on a marketplace or public database. We approach buyers privately, one by one, with your approval. No one — not your staff, not your competitors — knows you're selling unless you choose to tell them.

How It Works

From your first conversation to a successful sale — a clear path forward.

1

Tell Us About Your Business

Share key details about your business — sector, size, location, financials, and your goals for the transaction. This conversation is confidential.

Active CriteriaAI-Optimised
TechnologyAPAC$10–50MGrowth
2

We Identify the Right Buyers

Our AI systematically identifies the highest-fit PE firms, corporate acquirers, and strategic buyers for your business — across sectors and geographies that a single advisor's network would never cover.

AI ConfidenceAI Matched
Acme Capital
94
Globex Partners
82
Initech Growth
71
3

Managed Outreach & Engagement

We run a structured process — blind teasers, NDA management, buyer meetings, and due diligence coordination — with full transparency at every stage.

Buyer MarketplaceAI-Connected
4

Close at the Best Price

Competitive tension from broader buyer reach drives stronger valuations. We negotiate and close your deal with the rigour of a bulge bracket process.

Real-Time AnalyticsLive
247
Tracked
74%
Engaged
42
Converted

Simple, Transparent Fees

Success fee only — you pay nothing until your deal closes. No retainers, no monthly charges.

Under $25M

3%

$25M – $50M

2%

$50M – $100M

1.5%

Over $100M

1%

Up to 50% below traditional advisory rates. Minimum fee $100,000.

See full fee details

Resources for Business Owners

Guides, articles, and market insights to help you prepare for a successful sale.

Guide

How to Sell a Business: Guide for APAC

Everything business owners need to know about selling a company in Asia Pacific — preparation, choosing an advisor, valuation, and the sell-side process.

Guide

M&A Valuation Methods: A Practitioner's Guide

A practical guide to M&A valuation methods — DCF, comparable analysis, EBITDA multiples, precedent transactions, and how AI is enhancing valuation.

Article

Buy and Build: Scaling Through Acquisitions

Why acquisition-led growth outperforms organic expansion for SME owners. Covers strategy, valuation, integration, and how to fund your first deal.

Article

When Is the Right Time to Sell Your Business?

Market signals, business lifecycle, and personal readiness — a practical framework for SME owners deciding when to sell and maximise exit value.

Article

How Long Does It Take to Sell a Business?

Selling a business typically takes 6-12 months. Learn what drives the timeline, the five key phases, and how to avoid costly delays.

Article

Prepare Your Business for Sale: A Practical Guide

Start preparing your business for sale at least 2 years early. A plain-English guide to financials, owner dependency, valuations, and choosing an advisor.

Market

Selling Your SME in Australia: 2026 Guide

A practical guide for Australian SME owners planning to sell. Covers valuations, CGT concessions, buyer types, and steps to maximise your sale price.

Article

7 Costly Mistakes When Selling Your Business

The seven seller mistakes that kill M&A deals or leave millions on the table — what experienced advisors wish every owner knew first.

Find Out What Your Business Is Worth

Book a confidential meeting. We'll show you your indicative valuation, the buyers who would be interested, and what a process looks like.

Book a Valuation Meeting
See Your Valuation